Vroom's Preference-Expectancy Theory

Reward 

Minimum Required
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Basic Premise: People will work
hard for rewards they value if they
believe those rewards can be earned
by working hard.

Motivational Plan: Find out what
employees' value then issue that
reward when they exceed your goal.

Vroom found that by the late 80s
employees had become alienated and
distrustful of employers who treated
them like a commodity to be purchased
at the lowest possible price.

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