Use social media tools to bring customers to your
home page. Become the friendly knowledgeable
person people ask for answers.

• Identify your target market and provide Content
  on your Home Page and Social Media they want
  to know.
• Use Blogs to provide ideal customers with weekly
  updates about things they want to know. (No one
  really wants to read your Blog). Do this to establish keep
  people interested and establish credibility. You can link to
  other web-sites instead of writing everything yourself.)
• Use Media Releases to become the local expert.
• Use Google Analytics to identify serious customers.__
• Use sites like Meetup to identify local networks.

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