When using the Direct Format..

1. Paragraph 1 state the main point.
2. Paragraph 2 present the details - the recipient may not know
   what happened and what to do.
3. Paragraph 3 close with an assertive call to action.
   .

_

Make sure to include the

Who
What
Why
Where
When.

This works well with a
positive non-controversial
message.
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